Table du Sud
This case:
How Table du Sud achieved 67% growth with a Full Funnel Campaign
In a saturated and competitive market
Results:
92%
more sessions on the website;
more sessions on the website;
194%
growth in e-commerce revenue;
growth in e-commerce revenue;
58%
growth in total revenue.
growth in total revenue.
Highlights
- Table du Sud is a very young company that continues to grow through a smart full funnel approach aimed at both performance and branding;
- 90% of purchases take place in the showrooms, but the orientation process takes place online;
- In a saturated market, a strong focus on creating a unique experience that creates positive brand preference is an absolute must!
- By making smart use of the data and responding to various phases of the customer journey by means of campaigns, content and a wide range of micro touchpoints in combination with automation, we are able to significantly improve the customer experience;
- This has resulted in an ecommerce revenue growth of 104.19% YoY, total revenue growth of 67% YoY and a 53.15% improvement in ROAS.
Results
- 92% more sessions on the website;
- 194% growth in e-commerce revenue;
- 58% growth in total revenue.