Impact on the entire customer journey with content marketing
With a well-thought-out content strategy, we create not only visibility, but also engagement with your target audience.

Annemieke Roozeboom – Customer Journey & Content Specialist
Strategic content for true customer loyalty
Influence your customer's unconscious decision process with content
95% of all our decisions are made subconsciously. That is why we dive deep into your customer's subconscious decision process. Really understanding your target group, what problems they experience and how your product or service solves these problems, serves as the foundation for your content strategy. Being visible at the right moments, with content tailored to your customer's needs; that is what makes content successful.

Visibility
Visible in every phase of the customer journey
Target group
Content that meets the needs of your target audience
Maximum impact
Continuous testing and optimization for maximum impact

When is your content successful?
We always go for measurable results. Testing, optimising and excelling is in our DNA, also when it comes to content. We constantly check whether your communication connects with your target audience and what impact it makes. Think of UX research, testing messages in campaigns, behavioural analysis on your website, testing your brand awareness via panel tests and analysing your social media results. We don't do this once, but continuously. So we make sure every marketing euro is spent optimally and adjust where necessary.
When is your content successful?
We always go for measurable results. Testing, optimising and excelling is in our DNA, also when it comes to content. We constantly check whether your communication connects with your target audience and what impact it makes. Think of UX research, testing messages in campaigns, behavioural analysis on your website, testing your brand awareness via panel tests and analysing your social media results. We don't do this once, but continuously. So we make sure every marketing euro is spent optimally and adjust where necessary.
Onze succesverhalen
Ontdek hoe wij bedrijven helpen groeien. Bekijk onze succesverhalen en zie hoe strategische marketing echte resultaten oplevert.
These companies are
really happy with us.
"After unpleasant experiences with another agency, we quickly reached a higher level with Yonego. You can see that over the years the roles have gradually changed from executive to strategic. We can achieve more and more with each other and have really found each other."
"Yonego has a real feel for B2B: half a word is enough for them. It is nice to work with someone who understands the industry. Moreover, there is never anyone who does not take the time for me: they are all passionate people who love the profession and enjoy what they do."
"I've worked with quite a few marketing agencies in the past and it actually always felt like distance. You pay and decide and they do it. With Yonego it's different, we really work together. They are an extension of our company."
"The product we have is very difficult to market just like that. But we and the product are taken seriously. For us, it's a completely different world; the skill and patience that Yonego has is an anchorpoint, support and advocate that we benefit from a lot."
"Yonego is always there, we always have priority. Everything we need, they have in house. They know the marketing business inside out, they know what the strategy is and half a word is enough. That's the beauty of working really well together. The work gets better as a result, too."
"The depth of our relationship is the understanding of each other's business. We learn together, and I need mainstays like Yonego. Structured and precise, with goals that are continuously reported on. Moreover, Yonego does not simply accept an assignment, but challenges us."
"Over the past few years, our collaboration has evolved in a nice direction: we understand each other and Yonego helps me grow in my role."
"After unpleasant experiences with another agency, we quickly reached a higher level with Yonego. You can see that over the years the roles have gradually changed from executive to strategic. We can achieve more and more with each other and have really found each other."
"Yonego has a real feel for B2B: half a word is enough for them. It is nice to work with someone who understands the industry. Moreover, there is never anyone who does not take the time for me: they are all passionate people who love the profession and enjoy what they do."
"I've worked with quite a few marketing agencies in the past and it actually always felt like distance. You pay and decide and they do it. With Yonego it's different, we really work together. They are an extension of our company."
"The product we have is very difficult to market just like that. But we and the product are taken seriously. For us, it's a completely different world; the skill and patience that Yonego has is an anchorpoint, support and advocate that we benefit from a lot."
"Yonego is always there, we always have priority. Everything we need, they have in house. They know the marketing business inside out, they know what the strategy is and half a word is enough. That's the beauty of working really well together. The work gets better as a result, too."
"The depth of our relationship is the understanding of each other's business. We learn together, and I need mainstays like Yonego. Structured and precise, with goals that are continuously reported on. Moreover, Yonego does not simply accept an assignment, but challenges us."
"Over the past few years, our collaboration has evolved in a nice direction: we understand each other and Yonego helps me grow in my role."
SCHEDULE AN INTRODUCTION
Choosing the right agency is not easy. Our approach centers on a long-term partnership, so we like to first explore whether we are a potential match.
Schedule an introduction with Thomas
- Non-binding introduction
- Discuss your business & challenges
- Potential match? Then we will schedule a follow-up meeting with our strategists
SCHEDULE AN INTRODUCTION
In our approach, a long-term collaboration is key, so we like to first explore whether we are a potential match. Schedule a no-obligation meeting with Thomas to talk about your business & challenges.
Bekijk hier al onze cases