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Content strategy

that makes impact

Being visible and providing relevant content is a crucial element of a successful online strategy. It offers you depth and customer loyalty in a way that running promoted campaigns alone cannot.

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Why is a strong content strategy essential?

A strong content strategy ensures that you are visible at the right times and through the right channels. By responding to the needs and intentions of your target audience, you build engagement and brand preference.

  • Reach your target audience at the most impactful moments within the customer journey
  • Create content that matches their needs and intentions
  • Activate and persuade with storytelling and behavioural psychology

Schedule a free consultation
Schedule a free consultation

Visibility

at the moments that matter

Content

that meets the needs of your target audience

Storytelling

which touches and activates

What can you expect?

With a number of our disciplines, we conduct an expert review on the channels and assets where we see opportunities. Among other things, we take a close look at your social channels, creatives, website and paid channels. By involving several expertises, we come to the best conclusions.

After conducting the Expert Review, team Content gets to work on building your content strategy. For this, we always start by developing buyer personas and content pillars. Should you also need a basic content calendar and community management guidelines, we will be happy to work on these for you.

What can you expect?

With a number of our disciplines, we conduct an expert review on the channels and assets where we see opportunities. Among other things, we take a close look at your social channels, creatives, website and paid channels. By involving several expertises, we come to the best conclusions.

After conducting the Expert Review, team Content gets to work on building your content strategy. For this, we always start by developing buyer personas and content pillars. Should you also need a basic content calendar and community management guidelines, we will be happy to work on these for you.

This is what we deliver.

Je ontvangt van ons een strategiedocument met een diepgaande doelgroepanalyse, buyer persona’s, kernboodschappen en contentpijlers. Daarnaast bevat het een uitgewerkte contentstrategie per kanaal en de adviezen vanuit onze expert reviews op het gebied van CRO, Digital Advertising and SEO. We give you concrete recommendations to reach, activate and convert your target group more effectively. This gives you all the tools you need to make an immediate impact.

This is what we deliver.

Je ontvangt van ons een strategiedocument met een diepgaande doelgroepanalyse, buyer persona’s, kernboodschappen en contentpijlers. Daarnaast bevat het een uitgewerkte contentstrategie per kanaal en de adviezen vanuit onze expert reviews op het gebied van CRO, Digital Advertising and SEO. We give you concrete recommendations to reach, activate and convert your target group more effectively. This gives you all the tools you need to make an immediate impact.

These companies are
really happy with us.

"After unpleasant experiences with another agency, we quickly reached a higher level with Yonego. You can see that over the years the roles have gradually changed from executive to strategic. We can achieve more and more with each other and have really found each other."

Machiel den Dekker
CEO Belgium

"Yonego has a real feel for B2B: half a word is enough for them. It is nice to work with someone who understands the industry. Moreover, there is never anyone who does not take the time for me: they are all passionate people who love the profession and enjoy what they do."

Linda Veraa – Hoevenaars
Teamlead Content & Digital Marketing Europe

"I've worked with quite a few marketing agencies in the past and it actually always felt like distance. You pay and decide and they do it. With Yonego it's different, we really work together. They are an extension of our company."

Tamara Francke
Online Marketeer

"The product we have is very difficult to market just like that. But we and the product are taken seriously. For us, it's a completely different world; the skill and patience that Yonego has is an anchorpoint, support and advocate that we benefit from a lot."

Marjolein Linssen
Operational Manager

"Yonego is always there, we always have priority. Everything we need, they have in house. They know the marketing business inside out, they know what the strategy is and half a word is enough. That's the beauty of working really well together. The work gets better as a result, too."

Stefanie von Arx
Senior Digital Marketing Specialist

"The depth of our relationship is the understanding of each other's business. We learn together, and I need mainstays like Yonego. Structured and precise, with goals that are continuously reported on. Moreover, Yonego does not simply accept an assignment, but challenges us."

Remco Slik
General Manager

"Over the past few years, our collaboration has evolved in a nice direction: we understand each other and Yonego helps me grow in my role."

Britt Van Bladel
Marketing Specialist

"Yonego always looks at the real business result we need. That is not assumed blindly, but also discussed."

Remy da Thesta Jacobs de Bok
Digital Marketing Manager

"After unpleasant experiences with another agency, we quickly reached a higher level with Yonego. You can see that over the years the roles have gradually changed from executive to strategic. We can achieve more and more with each other and have really found each other."

Machiel den Dekker
CEO Belgium

"Yonego has a real feel for B2B: half a word is enough for them. It is nice to work with someone who understands the industry. Moreover, there is never anyone who does not take the time for me: they are all passionate people who love the profession and enjoy what they do."

Linda Veraa – Hoevenaars
Teamlead Content & Digital Marketing Europe

"I've worked with quite a few marketing agencies in the past and it actually always felt like distance. You pay and decide and they do it. With Yonego it's different, we really work together. They are an extension of our company."

Tamara Francke
Online Marketeer

"The product we have is very difficult to market just like that. But we and the product are taken seriously. For us, it's a completely different world; the skill and patience that Yonego has is an anchorpoint, support and advocate that we benefit from a lot."

Marjolein Linssen
Operational Manager

"Yonego is always there, we always have priority. Everything we need, they have in house. They know the marketing business inside out, they know what the strategy is and half a word is enough. That's the beauty of working really well together. The work gets better as a result, too."

Stefanie von Arx
Senior Digital Marketing Specialist

"The depth of our relationship is the understanding of each other's business. We learn together, and I need mainstays like Yonego. Structured and precise, with goals that are continuously reported on. Moreover, Yonego does not simply accept an assignment, but challenges us."

Remco Slik
General Manager

"Over the past few years, our collaboration has evolved in a nice direction: we understand each other and Yonego helps me grow in my role."

Britt Van Bladel
Marketing Specialist

"Yonego always looks at the real business result we need. That is not assumed blindly, but also discussed."

Remy da Thesta Jacobs de Bok
Digital Marketing Manager

Flexible assistance

You can have us draw up the content strategy once and then get started yourself. Need help with the implementation? We will train your team or take (part of) the implementation off your hands, tailored to your growth goals.

Portret_Annemieke

Annemieke Roozeboom

Customer Journey & Content Specialist

Get in touch

Contact

  • Nieuwstraat 2
    4811 WV Breda
    The Netherlands

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Phone

Email

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